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How to Write an Effective Sports Article for Online Sports News

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Describe the event and its significance: Explain how this new development will impact the team or the wider sporting community. This could be a record-breaking performance, a key signing or a significant announcement.

Use quotes: Include a few relevant quotes from players, coaches or other stakeholders to add depth and insight to the story. This helps readers to connect with the content and feel part of the action.

Be passionate about the sport you are covering: If you are not a massive fan of the sport you’re writing about, it will show in your writing and may bore readers. Readers can tell when writers aren’t really invested in their subject and will switch off quickly.

If you’re not sure where to start, read articles from established sports writers and publications. This will help you understand the different styles and formats that work best for this type of content.

  • ESPN is a legendary name in sports journalism. Their iconic TV show, “Sportscenter”, and website offer an unmatched range of coverage, with expert opinions and commentary. They cover a wide variety of sports, including American football, basketball, and baseball. The site also features a number of original and informative podcasts.
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